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I think everyone hopes to keep improving their website over time. The only problem is…How? Do you focus on the design? The aesthetic? The functionality? The community? The conversation? What should get your attention? Well, if you read this article you’ll find tips to help you with all aspects of improving your website.

This article lists everything from a Bad Link Checker that will, “scan the links on your website, and on the pages that your website is linking to, and flag possible problem areas.” To a website grader,

…provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective.

This is definitely a good foundation of resources to act as a starting point for any webmaster to improve their site.

While CopyBlogger tends to write a lot geared to the, well, blogger, a lot of the information and advice is relevant for all website owners. A good example is the article about attracting links to your site. The article pulls in the best collection of links on this topic that we have ever seen. We highly recommend that all web site owners (that care about traffic, anyway) take some time to go through the links CopyBlogger has put together. He even briefly discusses the controversy around this type of effort which is sometimes referred to as “link baiting.”

Now, it doesn’t matter if you like the term “link baiting” or not. It’s the process that one goes through to attract links that matters, not whether you prefer to think of your content as bait for links. I like to think that creating content that increases web traffic and builds links simply falls under the general social media optimization marketing buzz phrase that is gaining in popularity.