Color Choices Do Matter
Wednesday, June 10th, 2009When you are designing your site, or branding your online presence, there are a lot of things to consider. Functionality and aesthetics always playing a part in every decision. Most of the time we think of things like color choices as part of the aesthetic and design of the site as a whole. But what if the color choices you make for your online brand could mean something more?
Here is an interesting article that talks about what your color choices for your brand could be saying about you. The article discusses a tool in the website Cymbolism for helping someone decide what color choices are good for their product.
It’s a new website that attempts to quantify the association between colors and words, making it simple for designers to choose the best colors for the desired emotional effect.”


